New Arctic Leaf is a Shopify Premier Partner Read the announcement →

YOUR GOALS

SERVICE TYPES

AI INITIATIVES

ABOUT

PORTFOLIO

CONTACT
Background alt
Level Select CBD

level select cbd

Custom Integration
Flow Configuration
Performance Analysis & Reporting
Lead Capture
Lifestyle
Content Marketing
Klaviyo
Email Marketing
Level Select CBD Portfolio

Implemented a targeted email strategy to boost customer engagement for a science-backed CBD brand focused on pain relief and recovery.

"We've worked with Arctic Leaf since launching in 2022 to sharpen our email strategy, UX/UI, and custom integrations. They built a targeted approach that keeps customers engaged and coming back. Their expertise in performance analysis and brand strategy helps us stay ahead in a competitive space. They move fast, solve problems, and get results."

"We've worked with Arctic Leaf since launching in 2022 to sharpen our email strategy, UX/UI, and custom integrations. They built a targeted approach that keeps customers engaged and coming back. Their expertise in performance analysis and brand strategy helps us stay ahead in a competitive space. They move fast, solve problems, and get results."

- Level Select

the brief

Arctic Leaf helped Level Select boost revenue and engagement with optimized email marketing, UX/UI improvements, and custom ecommerce integrations.

49%

of Monthly Revenue
Attributed to Campaigns

Close-up of a woman in a white tank top applying a roll-on deodorant to her upper arm, looking off to the side against a neutral background.

performance highlights

  • Email marketing contributed 49% of monthly revenue on average
  • Achieved campaign open rates of 42%, surpassing the industry average of 36%
  • Click rate (CR) for campaigns averaged 2%
  • Improved flow revenue by 23% during downturn periods
  • Delivered over 600% ROI on email-driven revenue month-over-month

42%

Campaign Open Rate

Close-up of a person wearing a gray T-shirt spraying deodorant from an aerosol can onto their forearm against a plain background.

key points of work

  • - Developed a targeted email marketing strategy and custom flows
  • - Optimized UX/UI for better user engagement
  • - Integrated tools like Yotpo, OrderGroove, and Cart Rebuilder to boost conversions
  • - Managed and segmented email lists for maximum reach and deliverability

2%

Click Rate

Top-down view of a seated person with bare legs holding an open jar of light green cream, one hand lifting the lid, on a concrete floor with a dumbbell and athletic shoes nearby.
Three promotional cards on a dark, starry background: left card shows a Level Select CBD Extra Strength patch package with star ratings and the headline “The People Have Spoken”; center card advertises a Level Select CBD VIP Exclusive Pre-Sale with “50% off + 2x rewards” and a “Shop Now” button; right card shows a muscular person holding a medicine ball outdoors with the text “This year, focus on your growth” and a “Read the blog” button.

how arctic leaf helped

We transformed the client’s email program into a consistent revenue engine by focusing on automation, segmentation, and high-performing content. The strategy drove growth, retention, and real ROI.

Lifecycle Flows and Segmentation
Automated flows like Cross-Sell and Replenishment accounted for up to 23% of monthly revenue and encouraged repeat purchases.

Campaign Strategy and Execution
Timely, offer-led campaigns consistently drove 40% to 57% of total monthly revenue, becoming a primary growth channel.

Performance and Platform Optimization
Tools like Yotpo, OrderGroove, and Cart Rebuilder helped increase LTV and conversion while delivering an average monthly ROI over 600 percent.

23%

Flow Revenue Improvement
During Downturn Periods

A blue bottle of Level Select CBD “Focused Energy” gummies (25 mg, tropical flavor) placed on a concrete floor between black hex dumbbells, with a chrome-handled dumbbell visible beneath the bottle.

results

Arctic Leaf’s email strategy drove measurable, sustained impact across the client’s business. Email became the top revenue channel, consistently contributing 40% to 57% of monthly sales. Automated flows built a strong retention foundation, while targeted campaigns captured peak-season momentum. With an average ROI exceeding 600%, our work turned email into both a growth driver and a profitability engine.

>600%

ROI on Email-Driven Revenue
Month-Over-Month

A person in a sleeveless top holds a small Level Select CBD stick in both hands, examining the blue-and-white label, with the background softly blurred.

interested? check out more of our work!

contact us

Ready to make a move? Drop us your info and we’ll get right on it.

First Name
Last Name
Email
Phone Number
Company Name
Website URL
Message

Arctic Leaf Inc. needs the contact information you provide to us to contact you about our products and services. You may unsubscribe from these communications at anytime. For information on how to unsubscribe, as well as our privacy practices and commitment to protecting your privacy, check out our Privacy Policy.

Arctic Leaf Logo

Your partner in superior digital solutions.

USA, Canada, Brazil Flags
USA, Canada, Brazil Flags Mobile